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# Last chance...
- URL: https://www.sweatyspice.com/let-chance/
- Published: 2023-09-12T23:37:26.000Z
- Updated: 2025-07-25T12:07:53.000Z
- Description: Except it isn't... Marketing gone wild
- Author: Geoff Anderson

Late last year, when Molly Jong-Fast moved her newsletter from The Atlantic to Vanity Fair, I signed up for the email notifications. Alas, as a non-subscriber you get like two free articles a month, and that is usually enough to read Molly’s infrequent postings.

But, since that time, I have been barraged with come-ons, ads, and emails imploring me that a limited time $8 a year subscription was going to end soon. Emails like this:

![](https://storage.ghost.io/c/11/f5/11f5bb9f-30c4-445e-afa3-85a47d260f6e/content/images/2025/07/2e003fec-6923-44c1-a233-a384c5516da9_1436x1480.png)

Typically 3 times a week I get this promotion, and I laugh. It is always a “limited time offer, going to go away, get it now before it is gone forever.

But, no matter how many of them I delete without reading them, another always finds my inbox.

I am beginning to thing that it isn’t a limited supply, and that I do not have to act now to lock in the savings…

Reminds me of this classic:

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